Project: Digital branding kit
Client: TATE Galleries
We were approached by TATE galleries to create the visual identity for their unique children's website. Our initial brief was to create a set of visuals that would inspire creativity across the site. The parameters of the usage were as wide as the audience they wanted to attract meaning that any creative had to be carefully considered.
Illustrations were created and are used as background images, digital wallpaper, animated gifs as well as social banners and animated films. Go to TATE.org/kids to visit the site